How Steve Barters Bags of Beads to Get To Jewelry Store Owners

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Sent in from Craig-

I used to make a lot of glass jewelry components called furnace beads.

You can almost never, ever, get in to see bead shop, art gallery or similar owners/buyers.
They have tighter security than most corporations.

What I would do is send some of my stuff to them as a giveaway.
They would at least put it out for sale in the shop to get rid of it.

Then they would (usually) notice that it sold like crazy…but sometimes it would take a while.

***The first one was a big local bead shop. I mailed them a good size baggie of furnace beads with a hand written letter explaining prices and availability. I found the owners name and contact info on their website.

#1 – No response to followup email & phone call.

#2 – A second hand written letter was sent telling them I was sending some more and asking if they have any color preference.

#3 – No response to followup email & phone call.

#4 – Mailed more beads with a letter similar to the first (some pleasant conversation, hand written, prices & availability)

#5 – No response to followup email & phone call.

#6 – Mailed more beads, included the usual sort of letter and mentioned I would call them sometime that week

#7 – Called them.

#8 – The sales woman (gatekeeper) knew who I was because she was the one stocking the shelves and watching them sell out quickly, so she was wondering what the story was with all these beads. She checked with the owner and then let me through to talk with her.

I ended up selling them a lot of beads.

If I knew then what I know now I would have targeted the gatekeepers with goodies and praise too. It would have made things happen more quickly.

Craig